For movie buffs, this would pretty much be a familiar line as it came off the late 90s remake of the movie, Godzilla…
But well I’m no movie producer and definitely not here to discuss about movies…let’s put the movie aside.
In the real world, the same line applies to things being sold as, or the impression vendors offer to people in marketing the product. Simple fact is, most consumers wants to buy items which are value for money. For every dollar spent, they expect every dollar of it’s worth, either in terms of quality, choice or in this case size.
How many times have you being sold by banners, commercials of some fast food chain new offerings and ended paying a lil’ premium for it and in return getting to try something which is smaller of size than the regular menu items and not necessarily taste any better?
How many times have you been sold by newspaper/magazine ads of sales of gadgets and other tech items that in return all you get is something off the regular package. Mind the word ‘off’ as some stuffs where probably taken off the regular package and the item sold at it’s worth minus the removed bits, hence the cheaper price.
How many times have you been sold to signed up or paid for some ‘affordable’ trips or vacation package only to find out you’ve been short changed by getting less places to visit, less a tour guide or two or ended to put up the nite in some crappy 3 or worse, 2 star hotels cum motels?
This world would be an ideal place to shop if all these doesn’t happen and vendors sells and offer sales genuinely and not some offering some advertising strategy / gimmick to deviate the consumers attention for a healthy purchase.
Oh before i keys off, do not get me wrong. This is pretty much my point of view as an average consumer, myself, and no, I did not just got rip off by any dishonest vendor.
The trick here is to market the products as it is, and probably color it with all the packaging/strategy/hoo-haa if necessary…